Exhibitors & Sponsors Overview
News & Updates
2 New Tracks for 2011
Learn more...eduWeb 2011: San Antonio, Aug. 1-3
Learn more...Meet Our New Advisory Board
Learn more...
AcademicOatmeal.com— Sponsoring Tuesday Continental Breakfast
Higher learning comes to higher ed. Join academicoatmeal.com to get insights from, for and by marketing professionals like you. Our private community is chock-full of people ready to share experiences and opinions on how to recruit, retain and make your marketing better. Get ready to get real at academicoatmeal.com.
For more information, visit: http://www.academicoatmeal.com
Active Data Exchange—Table 18
Active Data Calendar helps the higher education industry drive admissions, alumni participation, community outreach, and student activities with a fully integrated event marketing, registration management and facilities/ resource scheduling calendar.
Use easy event publishing tools, set conflict notification, download events to your personal calendar, set reminders, and register for your event with our robust solution. Aggregate academic and non-academic events onto a master calendar so you can reserve available facilities while at the same time only displaying public events on your public website. Motivate various stakeholders to publish their events with the ability to list their own events onto their own department web pages while contributing to a master campus calendar so you know what’s going on. Even email regular updates of daily, weekly or upcoming events without having to retype your event descriptions. Promote admissions deadlines, club activities, community events, and more with the leader in higher education calendaring.
For more information visit http://www.activedatacalendar.com or http://www.activedatax.com
AfterCollege —Table 26 / Huron Room
AfterCollege, Inc. is an online professional platform that connects students, faculty, alumni and employers through customized career networks at colleges and professional organizations across the country. AfterCollege powers the largest number of career networks on the internet delivering thousands of exclusive opportunities to students and alumni each day.
For more information, visit http://www.aftercollege.com
Blackboard Mobile™— Sponsoring Member Lounge, Michigan Room, 2nd floor (opposite Superior Room)
Blackboard Mobile Central is a suite of institution-branded mobile applications that engages your audience by bringing them all of the campus services they need, on the mobile devices they love. Mobile Central gives your campus community on-demand access to virtually every facet of campus life—including the directory, course catalog, news, and maps—when and where they need it.
For more information, visit http://www.blackboard.com/mobile
BlueFuego—Table 7 & WiFi Sponsor
BlueFuego helps colleges and universities use the web to meet their marketing and recruitment goals. BlueFuego works solely with higher education institutions. In addition to compiling the most comprehensive social web research for marketing in higher education, BlueFuego works with clients around the globe on developing, integrating, and implementing a strong social web strategy. Clients include IU East, Northeastern University, Abilene Christian University, Widener University, University of Wollongong, Deakin University, and many more.
For more information visit http://www.bluefuego.com or http://www.facebook.com/bluefuego
Blue Sky Factory, Inc.—Table 19, Official conference e-mail provider
Blue Sky Factory, Inc. is an e-mail marketing service provider providing targeted, measurable tools/services to help leverage the power of the e-mail communications channel. The company’s premier, web-based application Publicaster, delivers results oriented, cost effective email marketing solutions to organizations of all sizes. A leading e-mail marketing service provider for the advertising/public relations, education and non-profit categories, Blue Sky Factory’s repeat client list includes The Advertising Council, Weber Shandwick Worldwide, J Walter Thompson, Johns Hopkins University, UMBC, University of Baltimore and Strayer University. The company is headquartered in Baltimore, MD with offices in Washington DC and Boston.
For more information visit: http://www.blueskyfactory.com
Cappex— Table 14
The Cappex family of websites, Cappex.com and MeritAid.com, dramatically simplify college and scholarship searches. Nearly 2 million students have used the sites to find their college matches and discover merit scholarships. As part of the process, Cappex generates highly-qualified student inquiries to make it easier for colleges reach their recruiting goals.
For more information, visit http://www.cappex.com
Collegiate Web Solutions—Table 23 / Huron Room
Collegiate Web Solutions was founded to specifically address website management challenges faced by colleges and universities. We fill a unique niche by bridging the gap between marketing and IT to help our clients achieve and sustain high impact, high value websites. From audits and assessments of websites and operations to campus-wide CMS implementations, CWS partners with institutions to understand and manage their websites with greater efficiency and less stress.
For more information, visit http://www.collegiatewebsolutions.com
Creosote Affects, Inc.—Table 35
Why Creosote Affects? Because we’re former college administrators who appreciate the job you do. Creosote is a strategic marketing and branding firm that partners with higher education to develop unique, results-driven communications that increase student enrollment, raise institutional funds and broaden brand recognition. Need more reasons?
For more information visit: http://www.eduresults.com
Duo Consulting : Designing Technology for Results Driven Communication—Table 5
Duo creates web applications based on flexible open platforms that achieve measurable business results. We integrate content management systems with other applications to help marketing professionals promote their services, accomplish their objectives, and support and attract new constituents.
For more information, visit: http://www.duoconsulting.com
Earthbound Media Group (EMG)—Table 4
Earthbound Media Group is a one-of-a-kind creative marketing and communications agency providing admissions solutions for a diversity of public, private and professional institutions. Our singular goal is to evolve the digital and visual landscapes of business, operations, marketing and information technology for our higher education clients worldwide. By bridging agendas and gaps, EMG facilitates the perfect collaborative environment to bolster your bottom line, forging a lasting connection between the community, students, alumni, faculty and supporters of your institution.
EMG’s solutions are built from ground-breaking ideas, user-centric design and enterprise-driven digital technologies. Our service lines include Strategy and Operations, Cross-Channel Marketing Campaigns, Online Marketing and Optimization, Web Development and Enterprise Solutions, Broadcast and Rich Media and 1:1 / Automated Marketing Solutions.
For more information visit: http://www.earthboundmediagroup.com
eCollegeFinder.com— Sponsoring Tuesday PM Refreshment Break
Getting ahead in today’s competitive job market requires an advanced education and increased knowledge base. eCollegeFinder.org helps students find the best online degree program to match their unique needs and goals. eCollegeFinder simplifies the process of finding the right Bachelor’s, Master’s and PhD degree programs, as well as specialized certificates and diplomas from accredited online colleges and universities
For more information, visit: http://www.ecollegefinder.com
eduStyle.net—Table 22 / Huron Room
eduStyle is a web design gallery dedicated to higher education websites and powered by higher education web design professionals. Users submit, review, and comment on sites they like (or don’t like). The aim is for higher ed web professionals to learn from and be inspired by the work of their peers. Once a month two sites are selected as Noteworthy based on user votes and feedback.
eduStyle celebrated its two-year anniversary on January 24, 2009. In the two year and a half over 3,000 higher-ed websites have been submitted to the gallery, and more than 10,000 visitors come to eduStyle each month.
For more information visit: http://www.edustyle.net
Elixir Technologies— Table 24 / Huron Room
Founded in 1985, Elixir Technologies develops, sells, and supports component-based solutions that connect the work flow related to high-value communications. Elixir modules include content creation, graphic layout, data and logic management, with delivery to print, mobile, and web.
Elixir is headquartered in Ventura, California with major development and support offices worldwide.
For more information, visit: http://www.tango.elixir.com
em2—Table 15
2market. EM2 develops web sites and a full range of communications to help colleges and universities reach their strategic marketing goals. Whether your site needs a facelift, your admissions pages could use some fresh thinking, or you want to add Web 2.0 features and a CMS, EM2 has the strategic and creative experience you need.
EM2think.2create.2inspire.
For more information visit: http://www.em2design.com
Enrollment Rx—Table 6
Cloud Computing is revolutionizing enterprise software across all industries. Higher Education is on the cusp of a technology overhaul, as new web-based applications are emerging to replace traditional Constituent Relationship Management (CRM) and Student Information System (SIS) software products.
Enrollment Rx, LLC is an industry leading, cloud-based Higher Ed CRM company. Built entirely on the Force.com platform, Enrollment Rx delivers powerful CRM systems to academic institutions both large and small.
Enrollment Rx is well-immersed in the cloud computing revolution and combines that understanding with our strong Higher Education background, to deliver world-class solutions that are second to none in terms of functionality, infrastructure, and scalability.
For more information please visit: http://www.EnrollmentRx.com
Fig Leaf Software—Table 33
Fig Leaf Software is a premier design, development, training and eLearning company serving a broad range education clients. Over nearly 20 years we’ve helped thousands of organizations become effective through the application of web and database technologies while our training group has instructed more than 30,000 professionals about the nuances that comprise eLearning and excellent web design and application development.
As a premier partner with Google, Adobe and PaperThin, we have experience with the latest in online learning, Rich Internet Application development and web content management to portals, database integration and enterprise architecture or best practices consulting. We also sell, train and consult on Google Apps and Adobe Connect.
Fig Leaf Software is a Veteran Owned Small Business (VOSB). “We’ve Got You Covered.”
For more information, visit: http://www.figleaf.com
Geary PMG—Table 30
The idea driven lead generation company
Since 2000, the Performance Marketing Group has been a national leader and innovator in performance-based vertical marketing services for higher education companies. Headquartered in San Diego, Geary PMG is one of the fastest-growing lead providers within the space.
For more information visit: http://www.gearypmg.com
Hannon Hill— Table 25 / Huron Room
Hannon Hill is the creator of Cascade Server, a web content management system built with colleges and universities in mind. It permits easy website updates and offers a friendly content contributor interface. Additionally, the WCMS facilitates deployment flexibility, robust multi-site management, and a short implementation timeline within any network environment.
For more information visit: http://www.hannonhill.com
Hodgson Consulting— Table 2 & Tuesday Lunch Sponsor
Hodgson provides strategic support for social media, information architecture and user behavior. We have the tactical design and development expertise to implement the Ektron CMS and effective online strategies, as well as redesign and develop your web presence. The entire process is managed by our proven project management methodology and certified project managers.
Ektron brings together expertise in the educational space with the industry-leading web content management, marketing optimization and social software solution to offer a complete and comprehensive solution for university, college and K-12 websites. With a deep understanding of educational online marketing to prospective students and their families, increasing donations and promoting involvement from alumni, and promoting and managing online networks within your school community, Ektron matches the right solution to each individual school’s strategies. Ektron has been implemented in hundreds of universities and colleges. These schools have chosen Ektron’s technology and platform to reinforce their brand and communicate their story to those that visit their website everyday: from prospective students and their families, current students and athletes, faculty, staff and even alumni.
For more information, visit: http://www.hodgsonconsult.com
idfive—Table 11, Official conference website designer
Great design = Understanding.
idfive was founded on the belief that great design comes from understanding. Everything we do from strategy to design to technology all starts with an understanding of how your business works, the markets you’re in, and the customers you have (and the new ones you’re after!). Every decision along the way… every color, every texture, every word, every image, every font, every sound, every line of code… is designed to get you the results you seek.
For more information visit: http://www.idfive.com
informz—Table 10
Our state of the art technology, intelligent deliverability, and expert eMarketing Advisors make Informz your professional partner for email marketing success. With targeted campaigns, ongoing training, reporting, and support, you’ll have the tools and expertise you need to send the right message to the right people, at the right time.
For more information visit: http://www.informz.com/highered
Ingenuix— Table 31 / Huron Room & Hotel Key Cards Sponsor
Ingeniux is the leader in web content management and social software for higher education. Trusted by over 100 colleges and universities, Ingeniux powers world-class websites, communities, and collaboration. Ingeniux CMS delivers a complete web CMS solution for the campus web. Cartella is a social software suite featuring blogging, portfolios, document management, wiki, video and social networking for managing alumni communities to e-learning. Ingeniux software is available on-premise or on-demand.
For more information visit: http://www.ingenuix.com
Intelliworks, Inc.—Table 16
Intelliworks enables enrollment and admissions professionals to make purposeful connections with students through its Web-based relationship management, marketing and recruitment services. Leading institutions around the globe leverage Intelliworks’ relationship management solutions for higher education to increase enrollment, enhance marketing performance and improve operational efficiency.
For more information, visit: http://www.intelliworks.com
Jadu— Table 17 & Social Media Station — Official Social Media Sponsor
Jadu is a global CMS software vendor that specializes in delivering transactional web platforms for Higher Education, Public Sector, Not for Profit (NFP) and Commercial markets providing enterprise web and information architectures, intranets and extranets.
Jadu has shaped the functionality of its CMS around enterprise 2.0 and social media, making Jadu one of the first CMS systems to deploy personalization, blogging, social media, podcasting, image and video content management as standard features. Jadu was also Google’s first UK partner.
Jadu has recently been incorporated in the US and will be launching its US business – Jadu, Inc. at Eduweb’s conference in Chicago.
For more information visit http://www.jadu.net
Leads360— Table 27 / Huron Room
Leads360 enables companies to distribute, track, analyze and convert enrollment leads using a customizable lead management workflow. Professional services, including training and process consulting, are also offered to deliver a highly effective solution for converting prospective students into enrolled students. Schools look to Leads360 to maximize ROI and increase recruitment.
For more information, visit: http://www.leads360.com
Lipman Hearne— Table 29
Lipman Hearne is the nation’s leading marketing and communications firm dedicated to serving higher education and other nonprofit organizations. Services include research, brand strategy, integrated marketing, website design and interactive marketing, media planning, public affairs, and philanthropic marketing. We have helped hundreds of institutions tell their stories—clearly, creatively, and compellingly—to the right audiences at the right time.
For more information, visit: http://www.lipmanhearne.com
Magic Hour Communications—Table 34 - State Room & Sponsoring Wednesday Continental Breakfast
Magic Hour Communications creates the strategy, search engine optimization recommendations, and design for advanced Web sites powered by our InfoServeCS content management system. We also can host the site, create custom applications and integrate the site with backend databases to make the Web site the operational hub of the institution.
For more information, visit: http://www.magic-hour.com
Marcel Media — Closing Keynote Speaker Sponsor
Marcel Media is an Inc. 5000-ranked strategic interactive marketing firm specializing in search engine optimization, pay-per-click advertising, social media marketing, analytics solutions and custom web development. Since 2003, founders Ben Swartz, President, and Kelly Cutler, CEO have led Marcel Media in delivering award-winning campaigns for clients in higher education, financial services, and healthcare.
For more information, visit: http://www.marcelmedia.com
Mashable — Media Sponsor of eduWeb Conference
Founded in July 2005, Mashable is the world’s largest blog focused exclusively on Web 2.0 and Social Media news. With more than 20 million monthly pageviews, Mashable is the most prolific blog reviewing new Web sites and services, publishing breaking news on what’s new on the web and offering social media resources and guides.
For more information, visit: http://www.mashable.com
OmniUpdate, Inc. — Table 1
OmniUpdate provides higher education institutions with enterprise-class web content management system (CMS) solutions to easily and cost-effectively manage and enhance their web presence and take advantage of the latest web technologies. The company’s flagship web CMS, OU CampusTM, is a secure and scalable solution offering a complete feature set, extensible tools, and deployment flexibility supported by remarkable customer service and extensive community resources.
For more information visit: http://www.omniupdate.com
PaperThin—Table 9
The CommonSpot™ Web content management solution by PaperThin increases the value of content by creating engaging Web experiences that generate high impact results. Learn why American University, Cornell University, Seton Hall University, the University of Wisconsin, and others rely on CommonSpot to increase website effectiveness and provide visitors with the best user experience possible.
For more information visit: http://www.paperthin.com
Paskill, Stapleton & Lord—Table 8
Paskill Stapleton & Lord is a premier provider of market research, consulting & planning, publication & web design, advertising and staff development for higher education. Our mission is to help client institutions prosper through enrollment growth, helping attract qualified students who will enroll and graduate.
For more information, http://www.psandl.com
readMedia—Table 28
readMedia is the only platform that specializes in getting news about your college – events, announcements and press releases – visibility in local media as well as placement in Web aggregators like Google News and social networks like Facebook and Twitter. You can even create robust online newsrooms that get the word out about your students and school. http://www.readmedia.com/schools
For more information, visit: http://www.readmedia.com
Real Magnet—Table 12, Sponsoring Opening Keynote Speaker
Real Magnet is a leading Email Service Provider. Our application, MagnetMail, is a comprehensive email marketing platform for attracting and engaging your audience.
MagnetMail makes it easy to design emails, manage contacts, track results and do everything in between. Take advantage of its leading deliverability, 24/7 support and advanced features like Dynamic Content, deliverability testing, integrated text, RSS, and fax messaging, and more. Some of our customers include, James Madison University, The Alumni Association of the University of Michigan, Hofstra University, Edison State College, and Colgate University.
For more information, http://www.realmagnet.com
Sitecore—Table 13 - Sponsoring Opening Reception
Sitecore Web Content Management System (CMS) software helps you create and keep up-to-date dynamic, full featured websites of all types. We lead the industry in flexibility, scalability and ability to integrate with your marketing organization, systems and developer investment- with an intuitive ease of use. Our customers’ websites generate experiences that compel visitors to action.
For more information, http://www.sitecore.com
TargetX—Table 32
Since 1998, TargetX has been higher education’s most innovative recruiting company, continually developing new technologies and strategies to help colleges enroll best-fit students. TargetX blends a bold approach to consulting with the industry’s leading technology and a reputation for unmatched expertise so schools can build stronger relationships and increase yield.
For more information, visit: http://www.targetx.com
TerminalFour—Table 21, Sponsoring Conference lanyards
TERMINALFOUR Site Manager is a Web Content Management Solution (WCMS) specifically built for Higher Education. Beyond TERMINALFOUR is the leading specialist provider of highly functional Enterprise Web Content Management Systems, eForms and Self Service software and associated professional services to Universities and Colleges.
Our software enables organizations to not just improve the creation, flow and delivery of accessible information through various channels including Web sites, personalized student/staff portals, intranets, extranets and utilizing emerging technologies such as iPhones. The software provides you with a large number of modules specifically built for Higher Education, including course catalog and prospectus publishing but also integration points with solutions such as Blackboard, Sungard/Banner, Oracle, Angel and Datatel.
The company has a strong presence within the Higher Education sector with 46 University wide projects completed to date, powering almost 3,000 individual Higher Education websites and empowering over 10,000 HE users to manage their website content.
For more information, visit: http://www.terminalfour.com
Varsity Outreach—Table 3 and Tote Bag Sponsor
Varsity Outreach creates customized Facebook Applications for undergraduate and graduate institutions. We help schools tap into the power and numbers of Facebook to develop stronger relationships with prospective students, current students, and alumni.
Our Facebook Applications enable colleges and universities to build communities within the Facebook environment. We provide powerful tools for segmenting and targeting users, tracking performance, and extracting data for use in other marketing efforts.
Make your school social with Varsity Outreach.
For more information, visit: http://www.varsityoutreach.com